Goodyear SWOT Analysis STRENGTHS coat Product diversity aim along market coverage An the Statesn company International taxation gross sales Generally increasing sales tax revenue since 1991 Brand recognition Brand loyalty Reduction in debt since 1991 Introduction of sunrise(prenominal) cloy lines The Blimp P/E proportion The creative activity?s No.
1 tire manufacturer Patents: 2,903 Trademarks: 5 WEAKNESSES Size Declining stock price meshwork sales Dealer contracts that my be inhibiting Internet sales Layoffs sales declines in Europe, Asia, Latin America OPPORTUNITIES new-fangled international markets: China, India, Russia New international markets: Internet sales R&D expendituresinnovations THREATS rivalry: Internet sales in large quantities club stores (tire sales) Bridgestone cooper Continental Michelin Pep Boys (auto profit stores) Midas (auto service stores) Auto order (auto service stores) Independents OVERVIEW OF STRENGTHS Size still matters and Goodyear has size. Its 1999 sales were $12,...If you want to string a full essay, order it on our website: BestEssayCheap.com
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